Articles

When Michael Napolitano, owner, president and CEO of HairUWear, launched American Hairlines in 1980 with wife, Denise, and mother, Eleanor, he couldn’t have predicted the explosion in popularity of hairpieces, extensions...

Beauty Store Business takes you Behind the Scenes of our October Cover Photoshoot with Manny MUA...

Beauty Store Business takes you Behind the Scenes of our October Cover Photoshoot with Manny MUA...

While common sense may suggest that there’s no such thing as having too many choices, human nature dictates the opposite. Take the famous jam study, wherein sociologists set up two displays at a gourmet store. The first...

Beauty store and salon owners are always on the lookout for ways to lower their overhead. The problem is, how do you reduce expenses without losing revenue? For example, cutting back on your marketing budget could hurt...

It’s the kind of fairytale that can only occur in the digital age: Girl makes new product. Girl posts on Instagram. Product goes viral—and a booming business is born!

That’s how it happened for Letty Calvo, the...