Articles

Beauty stores looking to quickly establish a mobile-friendly presence on the Web can take heart: There are scores of mobile template providers and conversion services that can now make your website mobile-ready for $100...

No one would disagree that the U.S. spa industry suffered significantly during the Great Recession. And most people would agree that the spa industry is back on track. Numbers from the International SPA Association's 2014...

If you're looking for an inexpensive way to add video to your beauty store website - complete with analytics on who's viewing that production - YouTube (youtube.com) has an enticing offer: "...

Your customers love to pay with credit and debit cards. Unfortunately, merchant account fees can take a hefty slice out of each sales transaction—sometimes to the tune of 3% or more. And that, in turn, can place a costly...

Though Shawn Tavakoli, CEO of Los Angeles-based Beauty Collection, was born into the beauty biz—both of his parents were involved in the industry—he originally became a CPA fresh out of college. But when he finally...

The Professional Beauty Association held its fourth annual Distributor Executive Conference at the Neill Corp. headquarters in Hammond, Louisiana, this past April, bringing more than 50 beauty distributors from throughout...