Articles

Though you don’t necessarily need to have experience in the beauty industry to find success in it, you do need one thing: originality. The founders behind the creative nail brand Mini Mani Moo, Mark and Andreina Landis,...

Having 500,000 loyal followers on Instagram, owning and running a thriving, new salon and serving as CosmoProf’s first brand ambassador, Larisa Love has achieved tremendous success by, quite simply, being herself. Known...

UX, augmented reality, user experience, digital marketing, apps

Imagine a beauty store where customers are greeted by a robot that offers to direct them to specific products and answers their detailed questions. Imagine an online beauty store where customers have no need to go in-...

A company like Conair Corporation soars above the typical beauty business, spreading its wings as a multinational giant, a relentless innovator—indeed, a true icon of American culture. But despite a meteoric rise and...

At a recent Consumer Electronics Show in Las Vegas, Nevada, Dr. Robb Akridge (known as “Dr. Robb”) met the inventor of a kid’s toy called ROXs. ROXs is an interactive game with light-up rocks that kids run towards and tag...

This month, Beauty Store Business celebrates the women in the beauty industry who have dedicated their careers to making the business stronger, better connected and more engaged with consumers and entrepreneurs alike....