Articles

When it comes to offering fragrances online, FrangranceNet.com is a clear leader, touting more than 15 million visitors annually, more than 2 million packages shipped worldwide...

Say the word "coke" and your mind probably conjures up the refreshing image of a cool, bubbly drink. Now say the name of your store. What image comes to mind? More importantly, what image comes to your customers' minds?...

Founded by longtime stylist Alli Webb and her brother Michael Landau, a former Yahoo! marketing executive, along with her husband Cameron Webb, creative director, Drybar is one of...

Google SEO: What's Working Now for Beauty Stores

Given that Google regularly updates the algorithm that determines how close your website gets to the top if its search engine returns, it's critical that you stay current about what the...

Get the Look: The Shaved Head

Achieving and maintaining the shaved-head look takes a bit of practice, but the results are worth it.

Find out how to get the look in the Beauty Store Business...

How many ways can a family business get into trouble? Maybe an infinite number, if the stories told by family business consultants are any guide. "In a non-family business you have rational problems and rational solutions...