Articles

Define Success?

What's it all for? You work hard. Really hard. You endure long hours, managing multiple personalities among your staff, working with impossible budgets, desperately trying to keep your labor costs in check and the list...

Walking into a hair salon, you are greeted by the receptionist and quickly whisked away to your stylist, who gives you a consultation before escorting you to the shampoo bowl. Perhaps you receive a color application, a...

Check out these 2015 top-selling beauty products that you won't find in our December print issue!

To see the comprehensive print version of the "2015 Best Sellers" article in our December issue,...

Beauty products are truly the greatest things since sliced bread. How does one get that message out to consumers? As you would expect, numerous laws govern the content of advertising messages and how those messages are...

Optimize Your Mobile Email Marketing

Beauty store email marketers operating without significant, robust accommodations for mobile device users are leaving trunks of money on the table, according to two new reports on email usage. "We have been optimizing our...

Pioneers of the "Multicultural Revolution," Mixed Chicks co-founders Kim Etheredge and Wendi Levy want all women to embrace their natural beauty—“whether you’re black, white, Asian, Mediterranean, or any glorious...