Features: The Brow Experience

From brow culture to social media takeover, how Anastasia Soare operates one of the top beauty brands in the world, with style.

Anastasia Soare pulls up to the set of our photo shoot in her Maserati with a Chanel wardrobe bag and Prada roller suitcase close behind her. Ready to start the shoot, the first thing she pulls out of her suitcase are her shoe options for the cover wardrobe, red bottoms and all. The outfits are fresh off the runway and down to the last detail she is perfectly on point. Soare told the Beauty Store Business staff that she styles herself. As one of the leading CEOs in beauty, you can see the tremendous amount of detail and style that translates directly into her brand.

J. White & Associates Adds New Associate

Manufacturers rep firm J. White & Associates has added Priscilla Walters to its team. Walters joins the team with rich and diverse success in multiple markets, including finance, strategic marketing, investor relations and event management sales and execution. She will be handling the western territory for J. White & Associates’ exclusive brand partners.