beauty business

Macy’s Agrees to Acquire Bluemercury

Macy’s announced Feb. 3 that it has signed an agreement to acquire Bluemercury—the large and fast-growing luxury beauty-products and spa-services retailer—for $210 million in cash. The transaction is expected to be completed in Macy’s fiscal first quarter, which ends on May 2, 2015, and be accretive to Macy’s earnings in its first full year (fiscal 2016).

Lucas Joins Behrman Communications as EVP of New Business Development

Strategic public-relations and brand-building firm Behrman Communications has introduced Claudia Lucas as its executive vice president of new business development. Lucas' new role begins Feb. 5.

“In the crowded and ever-changing landscape of public relations, I have decided to give clients the only full-service experience in the industry,” said Nancy Behrman, founder and CEO of Behrman Communications. “With Claudia on board, we will offer unparalleled services and expertise, and do our best, most dynamic work to date.”

Consumers Buy More Online in Winter

An average of 34% of consumers buy more online in winter than at other times of the year, according to the participants of a survey conducted by One Hour Translation in eight key world markets during the latter half of January 2015. Winter is defined as January and February in seven countries; June, July and August in Australia.

The countries breakdown is as follows:

PBA Distributor Event Set for April

2015 Distributor Executive Conference

The Professional Beauty Association’s 2015 Distributor Executive Conference, hosted by Neill Corp.-The Salon People, will take place April 8-9 in Hammond, Louisiana.

The annual event is designed as an educational and networking opportunity for independent beauty distributors of all sizes, and will include training, speakers and panel discussions focused on leading trends and topics of interest for today’s beauty distributors. There will also be a facilities tour.

Sally Beauty Mobile Nail Studio to Debut Sunday at ISSE

Sally Beauty Supply's new Sally Beauty Mobile Nail Studio will make its first-ever appearance this Sunday at the Professional Beauty Association's Long Beach International Salon and Spa Expo in Long Beach, California.

The Sally Beauty Mobile Nail Studio—which uses a truck—features 750 shades and has a partial tagline of “one brilliant wall of color.”

Natural Haircare Leader

Natural Haircare Leader
G. James Guidotti, president and CEO of Giovanni Cosmetics, discusses the ever-growing natural products category and how to target these hyperaware consumers.

Today, it’s difficult to imagine a time when the words “natural” or “organic” seemed to scream “poorly performing” when it came to beauty products. But how the times have changed! And well before everyone was hopping on the all-natural bandwagon, Giovanni Cosmetics was innovating in this very category, making the terms “high-performance” and “all-natural” not only symbiotic, but synonymous.