beauty business

One-Quarter of Online Retailers Say Facebook Among Top New Customer Acquisition Marketing Tactics

While paid search and email marketing both still top retailers’ list of effective customer acquisition channels, social media has moved up the ranks to become an important tool for engaging with and attracting new customers. According to the "State of Retailing Online 2015"—which includes personal care among its industries surveyed and was conducted by Shop.org, Forrester Research and Bizrate Insights—25% of retailers surveyed cite Facebook as a top acquisition platform.

Skincare Spotlight: PBA's 2015 Distributor Executive Conference

Gather highlights from the event straight from the distributor VIP leaders who were in attendance.

The Professional Beauty Association held its fourth annual Distributor Executive Conference at the Neill Corp. headquarters in Hammond, Louisiana, this past April, bringing more than 50 beauty distributors from throughout the nation together for a day and a half of learning, networking and fun.

Watch! Mark Cuban Interview at Beauty Pitch

Mark Cuban discusses Beauty Pitch With Beauty Store Business at Cosmoprof North America 2015!

The Professional Beauty Association partnered with Cosmoprof North America to launch the ultimate brand presentation for beauty entrepreneurs at PBA Beauty Week 2015. Five finalists pitched their businesses to a panel of top investors including renowned entrepreneurs Mark Cuban and John Paul DeJoria. Beauty Store Business executive editor Marc Birenbaum talks to Mark Cuban about the first-ever Beauty Pitch presentation and why he selected the winner.

Largest Retailer of Professional Haircare Products in Canada Joins Forces with ONCAP to Help Accelerate Growth

Intrepid Investment Bankers, a leading middle-market investment bank, announced July 17 the acquisition of its client, Chatters Canada—the largest retailer of professional haircare products in Canada and one of the largest hair-salon operators in that country—by ONCAP, the middle-market private-equity platform of Onex Corp., in partnership with the existing management team. The investment is being made by ONCAP III.

Watch! Co-Founders of 100% Pure Talk To Beauty Store Business Moments After Winning Beauty Pitch

100% Pure co-founders share their Beauty Pitch experience and business tips with Beauty Store Business.

Beauty Pitch, featured during the PBA Business Forum at Cosmoprof North America, allowed five companies to compete for four different prizes being offered. The grand prize consisted of a one-year mentorship with Shark Tank star Mark Cuban. Watch Beauty Store Business executive editor Marc Birenbaum interview the co-founders of 100% Pure moments after their company was announced the Beauty Pitch winner.