ecommerce

Amazon Cracks Down On Fake Customer Reviews

Shoppers depend on product reviews more than ever, and e-commerce company Amazon recognizes that its customers’ purchases weigh heavily on reviews. As a result, the e-tailer has made updates to its customer reviews policy to ensure that its shoppers are experiencing the most authentic product reviews possible.

Amazon has reportedly sued hundreds of people and companies in recent years that provided fake reviews on its site for a fee or purchased them.

Consumers Buy More Online in Winter

An average of 34% of consumers buy more online in winter than at other times of the year, according to the participants of a survey conducted by One Hour Translation in eight key world markets during the latter half of January 2015. Winter is defined as January and February in seven countries; June, July and August in Australia.

The countries breakdown is as follows: