Halloween

Consumers to Increase Halloween Spending

Consumers to Increase Halloween Spending

The average adult is expected to spend $77.52 on Halloween this year, up from last year, according to the National Retail Federation’s Halloween Consumer Spending Survey conducted by Prosper Insights & Analytics. Total spending on Halloween is expected to reach $7.4 billion.

“As one of the fastest-growing consumer holidays, Halloween has retailers of all shapes and sizes preparing their stores and websites for the busy fall shopping season,” said NRF president and CEO Matthew Shay.

WATCH: Zombie vs. La Fresh Makeup Remover

WATCH: Zombie vs. La Fresh Makeup Remover

La Fresh demonstrates wiping a zombie face clean off, using its wipes!

OPI Rock Goddess Halloween Lacquers

OPI Rock Goddess Halloween Lacquers

This limited-edition collection is a rocker-inspired mini pack that features four mini lacquers in The Drummer is Hot
 reddish orange, Stand in Lime for Days citrus green, Yellopalooza yellow and Rolling Bones metallic platinum. It also includes a black, adjustable woven bracelet featuring a gleaming skull charm to complement the various nail looks that can be created with the shades. Call 800.341.9999 or visit www.opi.com.

Shop.org: Online Retailers to Ramp Up Free Shipping, Promotions for the Holidays

Shop.org: Online Retailers to Ramp Up Free Shipping, Promotions for the Holidays

Online retailers are intensifying their efforts to attract eager shoppers with free shipping deals and other exclusive online promotions. More than 61% of online retailers started their online holiday-marketing promotions by Halloween, according to Shop.org’s eHoliday survey conducted by BIGinsight. More than 38% will begin marketing their online promotions by mid-November or later.