"NEXT: The Natural Products Industry Forecast 2014" Reveals Market Data, Insights for Natural-Beauty Sector

NEXT: The Natural Products Industry Forecast 2014 Reveals Market Data, Insights

The overall natural-products market grew more than 9% to $137 billion in 2012, compared to the conventional grocery market whose growth has been under 4% for the last few years, according to "NEXT: The Natural Products Industry Forecast 2014," recently released by New Hope Natural Media, a division of Penton, and Sterling-Rice Group.

Petroleum Jelly Alternative

petroleum jelly alternative Waxelene

Waxelene is an eco-friendly petroleum jelly alternative that offers multifunctional beauty uses. The product has an organic, natural formulation that has the same protective, waterproofing, moisturizing and soothing properties that consumers and beauty professionals love about petroleum jelly, but contains no petroleum or hydrogenated oils. It’s made with beeswax, organic soybean oil, 100% natural vitamin E oil and organic rosemary oil, and its glass jar is recyclable.

Natural Products Enjoy Healthy Growth

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The North American market for natural personal-care products—which is currently valued at $5.4 billion—is on the rise, thanks to an increase in distribution channels as shelf space in natural-food shops reaches saturation.

That’s according to research from Organic Monitor—a London-based specialist research, consulting and training company that focuses on the global organic and related product industries.

What’s Your Sign, Baby?

Zodiac Baby astrological line of shampoos washes and lotions for babies

Zodiac Baby presents its astrological line of shampoos, washes and lotions for babies. For the bath, the two-in-one shampoo contains coconut-derived cleansers, vitamin B and organic aloe. For the body, the intensely moisturizing lotion contains organic shea butter, jojoba oil, vitamins B5 and E, and organic aloe. The formulations include the aromatic preferences of each of 12 zodiac signs and are pH-balanced, paraben-, sulfate-, phthalate- and PEG-free and are housed in 100% recyclable packaging.