The Professional Beauty Association will be guiding new exhibitors on how to have a stress-free, productive exhibiting experience during its webinar, "New Exhibitors: Expectations & Execution," Sept. 18 at noon EDT.
The 45-minute complimentary Webinar will:
- Discuss why event research is vital
- Address how to abide by show management rules
- Provide creative pre-marketing strategies to build awareness
- Explain how to create and implement an exhibitor plan