National Men's Grooming Day takes place on the third Friday of August every year and encourages men to proactively think about their grooming habits. This year men's grooming brand Dollar Shave Club shared insights about men's grooming habits and what goes on in their minds and bathrooms.
Dollar Shave Club reveals fun grooming findings from its Grooming Survey conducted online by Harris Poll among 3,285 males aged 18 years and older in December 2014, and 3,068 males aged 18 years and older in January 2015.
More than 156 million consumers—nearly two thirds of those celebrating, are planning to take part in the patriotic holiday by attending a cookout, picnic or barbecue, spending an average of $71.23 per household, up from $68.16 last year, according to the National Retail Federation’s 2015 Independence Day Survey conducted by Prosper Insights & Analytics.
Lasting memories, "centers of creation" flagship stores, and like-minded cities will drive future sales in the luxury sector, according to new research revealed by graduating students in the Fashion Institute of Technology's School of Graduate Studies Cosmetics and Fragrance Marketing and Management Master of Professional Studies program.
Father’s Day may not be the most lucrative consumer holiday of the year for retailers, but spending for dad is expected to reach $12.7 billion for golf lessons, home improvement tools, coffee mugs and more. And, according to the National Retail Federation’s 2015 Father’s Day Spending Survey conducted by Prosper Insights & Analytics, the average person will spend $115.57 on gifts, nearly even with last year’s $113.80. The survey found 75% of Americans said they plan to celebrate Father’s Day.
Consumers are more likely to buy products that are highly "gendered"—whether masculine or feminine—than they are to buy products that are not as "gendered," according to a new study from the University of Miami School of Business Administration.