retailers

Groupon Expands Deal Builder Tool, Reaches 25,000 Deals

Groupon has added several additions to its popular Deal Builder tool for merchants, expanding the platform to include restaurants and providing all businesses with greater control over the appearance and structure of their promotion.

NRF Requests Review of Swipe Fee Ruling

The National Retail Federation has told the U.S. Supreme Court that the debate over debit card swipe fees is “of staggering importance” and has asked the justices to review a ruling that left the Federal Reserve’s cap on the billions of transactions conducted each year at 21 cents rather than reducing it to a lower level.

NY NOW Launches IMPULSE at NY NOW

NY NOW Launches IMPULSE at NY NOW

NY NOW The Market for Home + Lifestyle is launching a new co-located event for retailers called IMPULSE at NY NOW this coming August, during the summer edition of NY NOW, taking place Aug. 16-20 at New York City’s Jacob K. Javits Convention Center and Passenger Ship Terminal Pier 94.

Presented alongside NY NOW’s NEW! Collection, IMPULSE at NY NOW—open Aug. 16-19—will offer buyers exclusive access to some 100 suppliers of impulse and point-of-purchase specialty gifts and accessories.

Groupon Adds Retailer In-Store Coupons

Groupon

Groupon has added in-store coupons to its growing Freebies category, providing national retailers with a programmatic way to reach millions of potential customers with targeted promotions that drive traffic into their businesses. With the addition of in-store coupons, national retailers can now use Groupon’s Freebies category to generate sales across multiple channels—whether it’s in store or online.

NPEW Expects Record Attendance, Exhibitors in 2014

NPEW Expects Record Attendance, Exhibitors in 2014

The 34th Annual Natural Products Expo West is set for March 6-9, 2014, at California's Anaheim Convention Center. It will be co-located with Engredea. NEXT Innovation Summit will also be present March 5-6, 2014, at the nearby Anaheim Hilton.

NYU Stern Study: Customers Will Pay More for Socially Responsible Products

NYU Stern Study: Customers Will Pay More for Socially Responsible Prod

Sixty percent of consumers are willing to pay extra for a socially responsible product, according to the research of New York University Stern’s marketing department chair Russ Winer and Ph.D. student Stephanie Tully.

Professor Winer and Tully examined the willingness of consumers to pay for socially responsible products in their new paper: "Are People Willing to Pay More for Socially Responsible Products: A Meta-Analysis."