retailing

Amazon Cracks Down On Fake Customer Reviews

Shoppers depend on product reviews more than ever, and e-commerce company Amazon recognizes that its customers’ purchases weigh heavily on reviews. As a result, the e-tailer has made updates to its customer reviews policy to ensure that its shoppers are experiencing the most authentic product reviews possible.

Amazon has reportedly sued hundreds of people and companies in recent years that provided fake reviews on its site for a fee or purchased them.

Inside the Drybar Phenomenon

Executives Alli Webb, Michael Landau and John Heffner talk about the game changer's beginnings, impressive growth and future goals.

Founded by longtime stylist Alli Webb and her brother Michael Landau, a former Yahoo! marketing executive, along with her husband Cameron Webb, creative director, Drybar is one of the most transformational new businesses the beauty industry has seen in decades. With more than 2,000 stylists and 37 (and still growing rapidly) locations and its stripped-down menu of blow-dry services—no cuts or color—the unique brand has made a huge splash with its wildly popular business model from coast to coast.