Reuben Carranza

Carranza Named President of R+Co

Reuben Carranza, president of R+Co

Reuben Carranza is the president of R+Co, a new professional haircare line launching in May, as announced by Luxury Brand Partners, an incubator for artist-driven beauty brands, for which Carranza oversees the development of innovative brands and education platforms the brand is launching.

R+Co brings together a collective of top stylists, led by Howard McLaren, Thom Priano and Garren, to celebrate the culture of hairdressing, provide high-performance products created from a unique point of view and offer groundbreaking education.

Carranza Joins Luxury Brand Partners

Carranza Joins Luxury Brand Partners

Reuben Carranza has joined Luxury Brand Partners, an incubator for prestige artist-driven beauty brands, as president of specialty brands. He will oversee the development of several new innovative brands and education platforms that will be launching over the next several years, including a few that will be introduced in 2014.

Carranza Leaves Wella, the Salon Professional Division of Procter & Gamble; Salon Veteran Mauceri Named New North America Leader

Carranza Leaves P&G's Wella, Mauceri Named New North America Leader

Salvatore Mauceri is Wella’s new North America leader. Mauceri (pictured) is replacing Reuben Carranza, who is leaving the company to pursue other interests.

Cosmoprof North America 2013 Is Officially Open for Business Online

Cosmoprof North America 2013 Is Officially Open for Business Online

Online registration for Cosmoprof North America 2013 at the Mandalay Bay Convention Center in Las Vegas on July 14-16 is officially now open. Click here to register.

Wella’s Carranza Named City of Hope Spirit of Life Award Honoree

Wella’s Carranza Named City of Hope Spirit of Life Award Honoree

City of Hope’s National Professional Salon Industry has selected Reuben Carranza—North American CEO of Wella, the Salon Professional Division of P&G—as its 2013 Spirit of Life Award honoree.

The award will be presented just before Cosmoprof North America in Las Vegas on July 13.

Three New Distributors Join PBA Council

Three New Distributors Join Professional Beauty Association Leadership Council

Karl Sweis of Torrance, California-based Sweis Inc., Brandon Ranney of Pine Brook, New Jersey-based Creative Salon Concepts and Paul Gauvin of Fitchburg, Massachusetts-based WS Beauty Supply are newly elected members of the Professional Beauty Association's Distributor Leadership Council. They join Renee Shakour of Holliston, Massachusetts-based Essential Salon Products, who was re-elected.

All are serving as volunteers between Sept. 1, 2012, through Aug. 31, 2014.