study

Moms Influence Beauty Habits

More than half of women agree that their mother taught them their first beauty routine, and many still incorporate those beauty routines into their lives today, according to new research by Unilever's Dove, maker of the Dove Beauty Bar.

Better Economy Leads to Growth for Salon Services, Products

Total revenues for all salon-industry services—hair, skin and nails—plus salon retail grew at a respectable 3.1%, according to the new 2014 Professional Salon Industry Haircare Study from Professional Consultants & Resources, a leading salon-industry strategic-consulting and data-source company.

The total U.S. salon haircare market segment (services and retail) registered $67.02 billion, representing growth of 3.2%. There are nearly 303,000 salons and barbershops in the United States that use and sell salon haircare products.

Fewer Women Shopped for Beauty in 2014

The vast majority of U.S. women—eight out of 10—shop for beauty products, but a 4% drop in 2014 brought the industry to its lowest level of shoppers since 2008, according to the Annual Beauty Consumer Economic Indicator, the latest beauty report from global information company The NPD Group.

Women Spend Big on Hair Care

Thirty-two percent of women tried a new haircare product in 2014, according to a recent Beauty by the Numbers report from The Benchmarking Co., a beauty and personal-care research firm.

The study reveals top haircare products and brands, as well as haircare and hair product-buying habits. Its findings were reported as follows:

The top regularly used at-home haircare products include:

99% Shampoo
96% Conditioner
59% Hair Spray

Americans Have Highest Smartphone Usage

Americans are now spending an average of 4.7 hours a day on their smartphones—more than their counterparts in at least 11 countries around the world—according to a new monthly report from measurement firm Informate Mobile Intelligence, which tracks and measures consumer use of smartphones in 12 countries.

Promotions Influence Shopping Decisions

Promotions help determine where a customer shops and what they buy, according to a recent study by RetailMeNot, a marketplace for digital offers. The study, which was conducted using Google Consumer Surveys (and other third-party research) unveils several stages of the consumer shopping journey and demonstrates how promotions have a significant impact at each stage along the way.