study

Consumers Embrace Mobile Content From Retailers, Brands

Consumers Embrace Mobile Content From Retailers, Brands

Most mobile shoppers redeemed a coupon directly from their mobile device last year, according to the recent “Boost Your Mobile Shopper IQ” study from Key Ring—a shopping app that's part of G/O Digital, a Gannett Co.

Beauty Culture: RSR Research Fast Facts

Beauty Culture: RSR Research Fast Facts

Price Image Wins

Consumers Will Shop In-Store for the Holidays

Consumers Will Shop In-Store for the Holidays

Consumers love a good deal—but will be drawn to brick and mortars this holiday season for the experience, according to the recently released study “Amazon Can’t Do That: Consumer Desire & the Store of the Future,” published by WD Partners, a customer-experience expert for global retail and food brands.

The study identifies what consumers are looking for in a shopping experience and presents a road map for brick and mortars to beat online-only retailers.

NYU Stern Study: Customers Will Pay More for Socially Responsible Products

NYU Stern Study: Customers Will Pay More for Socially Responsible Prod

Sixty percent of consumers are willing to pay extra for a socially responsible product, according to the research of New York University Stern’s marketing department chair Russ Winer and Ph.D. student Stephanie Tully.

Professor Winer and Tully examined the willingness of consumers to pay for socially responsible products in their new paper: "Are People Willing to Pay More for Socially Responsible Products: A Meta-Analysis."

Map Identifies Areas of Rosacea Prevalence in the United States

Map Identifies Areas of Rosacea Prevalence in the United States

Residents of New England appear to suffer the highest incidence of rosacea in the United States, while those in Hawaii may be affected the least, according to a geographic analysis of National Rosacea Society membership data.

The conspicuous, red-faced disorder is now estimated to affect more than 16 million Americans.

Harris Interactive: Americans Uninformed About Sun Protection, Antiaging

Harris Interactive: Americans Uninformed About Sun Protection, Antiaging

Many Americans are entirely unaware of the risks of sun exposure as well as who is at risk for sun damage and sun protection, according to a new nationwide online survey conducted by Harris Interactive on behalf of the Personal Care Products Council trade association.