4 Easy Hairstyles from HairUWear

We caught up with HairUWear at Cosmoprof 2017 to view their new fall collection, out this month! Take a look to see Global Marketing Manager Sofia Berman walk us through some easy updos using the new products and how your customers can get the looks themselves at home. For more information, see Beauty Store Business mag's September cover story or visit hairuwear.com.

[Photo by Jason Bennett]

Ready to Wear

HairUWear tackled an undeveloped niche, changed the haircare landscape and struck skyrocketing success—while maintaining its family-owned values for nearly 50 years.

When Michael Napolitano, owner, president and CEO of HairUWear, launched American Hairlines in 1980 with wife, Denise, and mother, Eleanor, he couldn’t have predicted the explosion in popularity of hairpieces, extensions, wigs and accessories in the coming decades; but he did have a strong premonition. Even years later—after acquiring Eva Gabor International in 1996 and introducing Great Lengths in 1997—many skeptics remained.

Wig & Hairpiece Stores Market to Rise

Wig & Hairpiece Stores Market to Rise

Revenue for the wig and hairpiece stores industry is projected to rise over the next five years at an annualized rate, according to market-research firm IBISWorld’s newly updated "Wig & Hairpiece Stores in the U.S. Industry" report. The industry will primarily benefit from improving per capita disposable income, which will boost demand for discretionary purchases of wigs and hairpieces.

Estetica Designs' Risqué Collection to Be Featured On New "Styled to Rock" Reality-TV Competition This Fall

Estetica Designs is a wig sponsor for "Styled to Rock," a new reality-TV show that's slated to air on the Style Network in the fall and is executive-produced by entertainer and entrepreneur Robyn "Rihanna" Fenty.

The designer-competition series will feature 12 aspiring designers who create cutting-edge styles for major celebrities as they compete for the title of America's next trendsetting designer.

VERSAHAIR Jaclyn Smith Wig Collection

VERSAHAIR Jaclyn Smith Wig Collection

Featuring hairstyles created by award-winning actress and designer Jaclyn Smith along with longtime friend and famed celebrity hairstylist José Eber, this collection offers full-coverage wigs to volume-boosting hairpieces to quick ponytails and up-dos. It includes 100% human-hair wigs, human-hair blends, lace fronts, monofilament styles, SOFTouch styles and hairpieces. Call 800.558.9447 or visit www.stylebyjaclynsmith.com.