Grabowski to Guide Strategic Development for New Andis Products

Cheri Grabowski joins Andis Co. as marketing product manager

Andis Co. has created a new marketing product manager position and hired Cheri Grabowski for the spot. Grabowski is responsible for guiding the development of new products. That includes the initial strategic positioning for the product, as well as coordinating development processes within the company, rolling out the product in the marketplace, and managing its performance throughout its life cycle.

“We welcome Cheri to the Andis family,” says Karen Formico, Andis Co. vice president of marketing. “Her experience in product management is extensive. She will provide expertise that helps fuel the company’s growth across a wide range of products.”

Previously, Grabowski was product manager with Lakeside Manufacturing, which produces mobile transport and storage equipment, and Direct Supply, which distributes equipment and furnishings for the senior-living market.

She earned a bachelor's degree in business administration at the University of Wisconsin-Whitewater.

Her professional memberships include the 280 Group and the Association of International Product Marketing and Management.

Currently, she resides in Milwaukee.

[Image courtesy of Andis Co.]