Celebrity hairstylist José Eber has launched his namesake collection of high-tech styling tools in 550 ULTA Beauty stores across the United States. The initial launch includes the Infrared Blow Dryer, the Therapy RX Conditioning Tool, the World’s Fastest Flat Iron, the Wet or Dry Styling Iron and the 32mm Clipless Curling Iron. Prices range from $119 to $169.
For the last four decades, Eber has had his hands in the hair of Hollywood’s most beloved stars. The sought-after beauty expert appears regularly on international, national and local talk shows.
“I wanted to create the most advanced, tech-driven and professional-grade hair tools on the market so clients could re-create salon-worthy looks at home, including classic curls, straight strands and waves for days,” says Eber.
“The proprietary technology found in my styling-tool collection is designed to deliver a 'healthier heat' to prevent damage and breakage and ensure healthier, shinier hair," he adds.
Eber states that "we are so confident in our hair-tool arsenal" that his brand offers a lifetime warranty on all styling tools.
[Images courtesy of José Eber Styling Tools]