La Fresh Group has announced a new face of its brand—which offers on-the-go personal-care wipes. Actress Virginia Williams will serve as the face of all La Fresh brands, including the company’s new Eco-Beauty line.
“Virginia’s inner radiance, natural beauty and eco-sensibility are the embodiment of La Fresh,” said Eve Yen, founder of La Fresh Group and Diamond Wipes International. “Her vibrant personality and commitment to the environment make her the perfect fit for the brand, and we are delighted to have her representing La Fresh.”
In her role as spokesperson, Williams will appear in the brand’s 2012 commercial and video promotional campaign, as well as participate in social media and public relations activities.
Williams is most recently known for her current role as Lauren Reed on USA Network’s “Fairly Legal,” which is filming its second season. Her credits also include a Lifetime original series and more than 28 television series, including “Two and a Half Men,” “Veronica Mars” and “Cold Case,” as well as big-screen films.
[Photo caption: La Fresh Group Spokesperson Virginia Williams]
[Image: Courtesy of La Fresh Group]