larisa love

If The Hat Fits: How Larisa Love Went From Innovative Stylist To Social Media Sensation

Discover how hair artist Larisa Love went from innovative stylist to social media sensation and CosmoProf brand ambassador.

Having 500,000 loyal followers on Instagram, owning and running a thriving, new salon and serving as CosmoProf’s first brand ambassador, Larisa Love has achieved tremendous success by, quite simply, being herself. Known for her signature chairspinning hair transformation video posts, Love quickly became a highly sought-after hair artist. The eye-catching videos showcase her exquisite talent featuring natural to vibrant hair colors—while always conveying a sense of fun. The combination has mass appeal. It certainly captured the attention of CosmoProf.

Product of the Month: Dream Hair

For hair transformations that wow, look to DreamCatchers to add length, color and volume to your customers' hair.

DreamCatchers is an established hair extensions brand bringing in over 20 years of experience in one of the fastest-growing categories in beauty. It launched in the United States in 2007 and has gained much popularity through its show presence, as the brand exhibits at 16 trade shows a year with its team of professional hairstylists and models in tow for marvelous demonstrations.