Having 500,000 loyal followers on Instagram, owning and running a thriving, new salon and serving as CosmoProf’s first brand ambassador, Larisa Love has achieved tremendous success by, quite simply, being herself. Known for her signature chairspinning hair transformation video posts, Love quickly became a highly sought-after hair artist. The eye-catching videos showcase her exquisite talent featuring natural to vibrant hair colors—while always conveying a sense of fun. The combination has mass appeal. It certainly captured the attention of CosmoProf.