Target becomes the first mass retailer to offer the entire Mixed Chicks collection of cruelty-free and vegan natural products—which are specially formulated for multi-textured hair.
“We are thrilled to offer Target’s guests the full line of Mixed Chicks products,” said Kim Etheredge, co-founder of Mixed Chicks. “Wendi [Levy] and I created the brand to be effective on an assortment of tresses, and we feel Target’s guests will appreciate this unique offering.”
The Target launch includes the Mixed Chicks kids line.
[Image: Courtesy of Mixed Chicks. Caption: Wendi Levy (left) and Kim Etheredge co-founded Mixed Chicks hair care.]