holidays

Shoppers Want to Chat With Brands on Mobile Devices

A recent study of more than 2,100 U.S. residents found that 62% of them expect live chat to be available on mobile devices, and 82% would use it. The survey, which was commissioned by Moxie Software, also identified the rising trend of live online chat for sales and support assistance and found that 75% of survey respondents would prefer to use live online chat versus calling to speak with an agent.

Mompreneur Launches BoxSox Spandex Reusable Gift Wrap

Mompreneur Launches BoxSox Spandex Reusable Gift Wrap

A gift-wrapping session on Christmas Eve inspired “mompreneur” Whitney Cochran to launch BoxSox, a single package that provides all of the materials needed for gift wrapping—Spandex wrapping paper, a gift box, tissue paper, ribbons and a card. The Spandex wrapping paper gives the product a unique reusability and an environmentally-friendly signature.

Multitudes Expected to Shop Day After Christmas

Up to 60% more shoppers than last year are expected to walk through retailers’ doors on Dec. 26 this year. According to ShopperTrak—a provider of retail and mall foot-traffic counting services—consumers will shop in droves the day after Christmas because it falls on a Monday for the first time in six years. Dec. 26 is expected to rank third in foot traffic for the holiday shopping season, surpassed only by Black Friday, the day after Thanksgiving, and Super Saturday, the Saturday one week before Christmas.