Retail Means Jobs

NRF Launches Contest for Retail Businesses

The National Retail Federation has launched a video contest entitled “This is Retail.” It’s part of the NRF’s multifaceted Retail Means Jobs campaign aimed at raising awareness of the retail industry’s robust impact on the economy, as it accounts for 25% of American jobs. The campaign is positioned to show the staying power of retail to decision makers in Washington and on Wall Street, illustrating the importance of retail to the U.S. economy and demonstrating the depth and breadth of careers in the industry.