Consumer Reports

Three Ways to Engage Mobile for Retail Success Before Year-End

This is the second installment in a three-part series on high-tech shopping trends.

As you’ve no doubt seen, this holiday shopping season is all about mobile. With my respect for the power of technology, I’m glad to see retailers recognizing the impact mobile devices are having on shaping shopping habits.

In my first column in this series, I highlighted three consumer trends that will stick around: local goes social, personalization goes high-tech and the dissolving of lines of distribution. This article focuses on three ways to activate mobile before year-end to create localized, personalized interactions that lead to sales.

J. White & Associates Is Now Repping the LAY/N/GO Cosmo Cosmetics Bag

J. White & Associates is now partnering with LAY/N/GO Cosmo, a unique storage and travel solution for cosmetics, other beauty supplies, jewelry and additional items.

The November 2012 issue of Consumer Reports' ShopSmart magazine named it one of "16 Awesome New Clutter-Busters" (page 22), commenting that "The experts swear by these organizers."