Alleghany Renamed Inspired Beauty Brands

Alleghany Pharmacal has changed its name to Inspired Beauty Brands. The company is known for many longtime haircare brands, including Pure Shine, Jhirmack, Hask, Vigorol and Lustrasilk.

The brands are positioned for reach across various demographics, including the general, ethnic and professional markets, as well as OTC retail categories. Industry veteran and CEO Sam Maniaci led a group of investors in acquiring the company two years ago.