virtual beauty app

Perfect365 Adds Virtual NYX Makeup to its Offering

Augmented reality continues to broaden its reach in beauty. Webby-award winning virtual beauty platform Perfect365, with more than 100 million users, and NYX Professional Makeup have partnered via Perfect365 PRO to aid NYX makeup artists in developing looks for their clients. The app allows makeup artists to create looks for their clients via a live augmented reality mirror, which now includes 60 virtual NYX Professional Makeup products.